“Unleashed upon the world in an unrestrained burst of energy and glam is the explosive and compelling new album dauntlessly entitled: “The New Alpha”, proudly celebrated by singer, songwriter, Ricky Rebel, and is available October 31, 2017. A full length, 12 track masterpiece, “The New Alpha” encompasses the captivating themes of “Power”, Sex”, “Vanity”, and “Love”, screaming an artist inspired desire for certain parts of society to “toughen up and stop playing the victim role. I feel like there is a war against masculinity. I wanted to confront that and inspire people to balance their own masculine and feminine selves. Masculinity is not poison”…. says artist Ricky Rebel.” – Huff P0st https://www.huffingtonpost.com/entry/review-ricky-rebel-the-new-alpha_us_59f64bb4e4b06acda25f4b1a